Why garment choice is important

Gus Altmann • Apr 06, 2018

Choosing the right garment can make or break the outcome of your design.

Can you see the difference in these two prints?

One of the most important variables in a vibrant DTG print can be the garment choice.

Many times, when using white ink in direct-to-garment (DTG) printing, I’ve noticed decorators’ tendency to complain that their prints just don’t look like what they saw at a trade show. “It just isn’t white enough and we are doing exactly the same artwork and everything — there must be something wrong with the printer or pre-treatment machine,” they’ll exclaim.


Well, it’s important to remember there are many factors that can affect the final output of a digitally printed shirt. One of the biggest is the one you probably wouldn’t think of first: the choice of garment.
While it’s probably a popular culprit for a poor white-ink print, let’s first look at the role of pre- treatment in digital printing and then examine how other factors come into play.

Pre-treatment’s Role

Pre-treatmentachieves two basic functions for the digital printing process. The first is similar to the process of applying primer to drywall before painting. Primer is applied so that the paint doesn’t soak into the drywall. This is the same function that pre-treatment serves for digital garment printing.

Secondly, once white ink is printed onto a pre-treated shirt, it reacts with the pre-treatment and changes “state”. You can think of this “state change” as being similar to the flashing of white ink in the screen printing process.

A white underbase is flashed using a heat source so that a solid color can be printed on top of the white ink layer without a mixture of the two occurring. This results in a crisp, clean image. In direct-to-garment printing, when the white ink hits the pre- treated shirt, the pre-treatment “flashes” via a chemical reaction. Similarly, this allows other colors to be printed on a semi-solid surface, resulting in great detail and no messy or blurry wet- on-wet printing.


When using the same pre-treatment process, printing parameters and artwork on multiple garments, it still is possible to get amazingly different printed results. In the above picture, two different shirts are folded down the middle to highlight the difference in printing that can be seen in real-world production. There is a significant difference in the brightness and opacity of the printed garment on the right when compared to the garment on the left.


The print on the left showed more fibrillation and less optical brightness, making the printed design look slightly faded and not as white. The print on the right appears to contain more solid, thicker deposit of white ink. However, the only difference between the left and right prints — and one of the most often overlooked variables — is the style of shirt.

Choosing a ‘Good’ Garment

For most DTG printing shops, increasing garment quality can have a profound impact on the print quality received by customers. Moreover, it doesn’t matter whether it is a standard CMYK-only print on a white shirt or white ink on a dark-colored shirt. The better the garment quality, the better the print and product your customers will receive. That’s why Machines Plus uses the RTP Apparel for its pre treated shirts and AS Colourfor a fashion feel

What factors should be sought in a quality shirt? In the above example, the left side was a standard carded open-end (COE) fabric — a basic option most often found at the lowest price point. Since everyone wants to save money, this unfortunately is the most-often-chosen style for direct-to-garment printing.

The second — and better — choice for DTG printing would be a garment constructed of combed, ring-spun cotton, possibly also featuring an enzyme wash. The tighter weave of this type of shirt means there will be fewer rogue fibers straying from the thread, resulting in a smoother printing surface and a much better looking finished print.


A smaller thread diameter (such as a 30/1 thread) also will allow a much more denser weave with fewer peaks and valleys, while the enzyme-washing process will help strip off surface fuzz from the shirt fibers — resulting in a smoother printing surface.


You can think of the difference between these two shirt types (construction and processing) as being similar to printing a photograph with your desktop inkjet printer. Using regular copy paper may yield a good image, but printing on photo-quality paper can result in an incredible looking photograph. The same concept applies to DTG printing.

Test It Out

Every shop is different, and it is best to procure a variety of different ring-spun and processed shirts for testing. Many companies now advertise their shirts as DTG-ready. Since individual pretreatments and printing processes will interact differently with shirts based on where they are manufactured, it would be best to test multiple brands to find the shirt that will print the best in your shop.

So, the next time you are having issues with your white ink DTG prints and you want to blame the printer or the pre-treatment machine, remember to check all the variables. Using the highest- quality shirt — though a little more costly than the standard shirt you may be using — will yield much better finished prints and more satisfied customers in the long run.


Machines Plus are a digital print supplier for garment and digital decorators, of any business type or size. Gus and his team help digital decorators to get ahead in their business by selling the latest in machines, consumables and apparel for garment printing (DTG), UV printing, sublimation and heat transfer. Brands such as Epson, Ricoh, Roland DG, SawGrass, Hix, Stahl's, Siser, and Image Armor.

They partner with customers, matching the right solution to their business and provide unbeatable value and experience. Gus and his team support customers in regional Australia as well as the major cities domestically and internationally.

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With this new environment and the purchase of their Epson SureColor F6360 dye-sublimation printer, Pink Lemon now has the ability to be better and faster with their production, producing high-quality designs on a variety of fabrics. Dion and wife Kristy have a beautiful passion for business ownership - Pink Lemon is not their first foray into the realm, they also operate activewear brand Scout Active and new mum and bub accessories brand Zoe Sage. Remarkably, the pair’s ten-year-old daughter is already involved with the family business - she works with their socials and models their beautiful designs. We can really see her running the show one day! Kristy is a real super mum, running these businesses and packing orders from the warehouse, along with being a full-time parent (and homeschooling) their 2 beautiful children and putting food on the table every night. When asked why they started all these brands and where they hope to be in the future, Dion replied with; “It’s a life goal of running a strong business to better our children’s future and pass on the legacy.” We couldn’t support these guys more and are so inspired by their hard work and dedication, especially through the Covid-19 pandemic. The effort and work both Dion and Kristy put in is the reason we know Pink Lemon will continue to grow and be one of the best dancewear companies in Australia, or even worldwide. Want to try Pink Lemon dancewear out for yourself? Check them out! https://pinklemondancewear.com.au/ info@pinklemondancewear.com.au Po Box 4014 Dandenong South Business Hub VIC 3164
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